QUEST: LET'S EXPLORE
Quest is a 24/7 broadcast television network that entertains and informs its viewers with exhilarating adventure programming featuring nature's greatest dangers, history's greatest mysteries and man's greatest achievements.
Meet the Executive Team
Steve Schiffman, CEO of Cooper Media's Quest and Justice Network, brings over 30 years of leadership building global brands and businesses for diverse world-class franchises such as the Washington Post, National Geographic Channels, The Weather Channel, NASCAR and Kraft Foods.
Previously, Schiffman was the General Manager of Digital Video for the Washington Post where he oversaw a significant expansion of people and resources dedicated to establishing quality video journalism for the company and in less than three years he more than quadrupled video starts through his initiatives. Schiffman also served as President/GM of National Geographic Channels leading all functions of NGC that included commissioning of global programming and development, marketing, ad sales, business affairs, network operations and digital media. During his 10 years at the channel, Schiffman increased the business five fold including launching two additional channels - Nat Geo Wild and Nat Geo Mundo. Schiffman also held various other leadership roles including the EVP of Marketing and Digital Media at the Weather Channel, VP of Marketing and Strategy at NASCAR as well as senior positions at Kraft Foods. Schiffman is a frequent speaker at many industry events, including most recently NATPE ‘17 in Miami. Schiffman has participated on the Advisory Board for the RealScreen conference and Programmer Committee for National Cable & Telecommunications Association.
Schiffman earned his M.B.A. at the J. L. Kellogg Graduate School of Management at Northwestern University in Evanston, IL and a BBA from the University of Massachusetts Amherst.
As Head of Distribution for Cooper Media's Quest and Justice Network, Barry Wallach has nearly three decades of U.S. Television experience, marketing in excess of one hundred individual programs, resulting in over 20 billion dollars of revenue.
Previously Wallach served as President of NBCUniversal Domestic Television Distribution where he oversaw the sales and distribution of NBCUniversal TV & Film content to broadcast television, basic & pay cable and new media within the U.S. and Canada. In 2004, the division had yearly revenue of one billion dollars, consisting of cash license fees and advertising sales, with increased growth each year under his leadership. The division also developed, produced and distributed first run programming. These shows, along with the off-network and film content were then sold to hundreds of television stations.
John Ford, Head of Programming for Cooper Media's Quest and Justice Network, oversses all program acquisitions, production and scheduling for the networks. Ford's career spans more than thirty years in media, including senior executive positions at Discovery Communications, Inc., National Geographic Channel and in public television. Under his tenure, Ford's channels have earned numerous primetime and news and documentary Emmy awards and two Peabody Awards. Ford has been termed a "legendary" programmer by CableFax and honored by independent producers with their CINE Leadership Award.
Previously, Ford also formed Jfordmedia Consulting where he was recently the head of creative at SyncSense, applying neuroscience principles to short-form video to make it more effective in achieving engagement and audience ratings. Recent clients include TNT, Travel Channel, National Geographic Channel and ABC.
Ford has held various roles at Discovery Communications, including Co-Executive of PRoduction for the BBC/Discovery co-production "Life" while he was President and General MAnager of Discovery Channel US. He also served as the President and General Manager of Discovery Times Channel and Military Channel, and began the process of converting Discovery Times to Investigation Discovery (I.D.). For eight years, Ford led Discovery's TLC as its SVP, Programming and EVP and General Manager, while it was one of the most dramatic cable growth stories of the 1990's. Ford also was the Executive Vice President, Programming at National Geographic Channel, where he led a complete programming and ratings turnaround and was named a CableFax "Programmer of the Year." Ford earned a master's degree from the Lyndon B. Johnson School of Public Affairs at the University of Texas, Austin, and a B.A. from Duke University.
Ned Simon, oversees all production and technical operations for Cooper Media's Quest and Justice Network. Simon is a 35-year veteran of production and content management in sports and news, having begun his career at ABC Sports in New York. Serving as a Producer/Director from 1984 to 1990, Simon gained unparalleled experience in both live remote and studio production working on national and international programming including directing the Opening Ceremonies at the 1984 Los Angeles Summer Olympics, directing the Olympic Preview Show at the 1984 Sarajevo Winter Olympics, directing NCAA Football as well as producing Wide World of Sports, Pre Game for Super Bowl XIX (1985) and Super Bowl XXII (1988), The Indianapolis 500, Monday Night Football, Monday Night Baseball and various PGA and LPGA Tour Tournaments including the US and British Opens.